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Author profile

D. Akimov

Doctor of Sociology, Professor of the Department of Art History

National Academy of Management Personnel of Culture and Arts

01015, 9 Lavrska Str., Kyiv, Ukraine

https://orcid.org/0000-0003-0732-7287

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Open Access

Marketing researches and promotion works of art in the fine art’s marketing

D. Akimov

18.01.2021

Keywords: art market; marketing researches of art market; consumer segmentation; segmentation of art market; positioning of works of art; marketing of fine arts

DOI: https://doi.org/10.32461/2226-0285.1.2021.238609

Suggested citation

Akimov , D. (2021). Marketing researches and promotion works of art in the fine art’s marketing. Culture and Contemporaneity, 23(1), 139-144. https://doi.org/10.32461/2226-0285.1.2021.238609

Open Access

Symbolic consumers of fine art in the art market and their motivations

D. Akimov

27.12.2021

Keywords: art market; marketing research; motivation of consumers of works of art; symbolic consumption of works of art; behavior of consumers of art market

DOI: https://doi.org/10.32461/2226-0285.2.2021.249249

Suggested citation

Akimov , D. (2021). Symbolic consumers of fine art in the art market and their motivations. Culture and Contemporaneity, 23(2), 146-150. https://doi.org/10.32461/2226-0285.2.2021.249249

Open Access

Contemporary art market and positioning of artist’s brand on It

D. Akimov

01.09.2023

Keywords: art market; marketing research; relationship marketing; motivation of art consumers; art projects; consumption of art works; behaviour of art market consumers

DOI: https://doi.org/10.32461/2226-0285.1.2023.286788

Suggested citation

Akimov , D. (2023). Contemporary art market and positioning of artist’s brand on It. Culture and Contemporaneity, 25(1), 93-98. https://doi.org/10.32461/2226-0285.1.2023.286788